Fresh Aesthetics
As a dentist and facial aesthetics practitioner Dr Jayne Vaughan is highly skilled and experienced. Her patients trust her keen aesthetic eye and meticulous attention to detail to deliver excellent results using non-surgical treatments. Jayne regularly invests in aesthetic and skincare training courses to ensure she is up to date with the latest anti-ageing techniques and products.
Jayne wanted a visual identity for her facial aesthetics practice that reflects her skill and professionalism, with a touch of luxury.
LUXURY - DISCREET - EXCLUSIVE - TRUST
The colour scheme for this identity is really strong - the petrol blue with dusky pink and gold has a hint of femininity and that luxury feeling that Dr Jayne wanted to evoke. The lead typeface is elegant and timeless, paired with a script font and simple illustration of a hummingbird, inspired by the beautiful wallpaper in the newly refurbished clinic.
